Disney + is the service that Apple wants



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The links between Apple and Disney are well documented. Disney CEO Bob Iger sits on Apple's board of directors. Apple's co-founder, Steve Jobs, also co-founded Pixar Animation Studios, which he sold to Disney in 2006. After the deal, with nearly 7% of the shares outstanding, Jobs became Disney's largest single shareholder . 2011. Disney has long been one of the first to adopt Apple products, including being the first to broadcast full TV shows on iTunes.

So where is the market?

"Part of me wonders if Apple could still buy Disney before the November launch," said Eric Jackson, founder and president of EMJ Capital Ltd., which invests in technology and media companies. "By putting on my conspiracy hat, it's maybe why they've both named it" More. "

Buying Disney would be an extreme action because Disney would buy much more than its streaming service. Apple is expected to purchase the amusement park business, which generated more than $ 20 billion in revenue last year. He would have to buy ESPN and the traditional cable network, the film and television production studio and all of Fox's assets for which Disney just paid $ 71.9 billion. It should buy the BAMTech streaming platform, the consumer products industry and all the rest of a company with a market capitalization of $ 237 billion.

Apple can afford it. He finished the first quarter with $ 245 billion in cash. Whether regulators allow it or not, the question is different.

"Apple should have bought Disney a few years ago instead of playing with their buybacks, dividends and debts," Jackson said.

But if Apple does not want to bet the company on Disney, is there a strike license agreement?

Disney will want Disney + to be available for as many homes as possible, so as not to restrict consumer access by limiting potential customers. But what if Apple somehow mixes its original content with the Disney product to offer a mixed subscription service to Apple device owners?

Adding Disney content would give Apple + a much deeper library. This would eliminate the problem of "too much streaming services". This would help Disney to reach Apple device users (who, as Oprah said, "are in billions of pockets, y'all!")

It's possible that Apple cares less about the Disney catalog and wants to focus only on original programming. Investors could overestimate the Disney catalog as a draw, said Rich Greenfield, a media analyst at BTIG Group.

"Apple will spend more on original programming the first year and at a lower price than Disney," said Greenfield, who still expects Apple's original programs to be free for homeowners. # 39; devices.

But the timing of the events – and how different they were – is at least a bit irritating.

"If Apple had launched Disney + during its speech, people would have fainted," Jackson said.

Maybe it's not too late for Apple. After all, what's $ 300 billion between friends?

WATCH: Disney CEO exposes details of the company's competitor Netflix

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