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There is almost an impression that Android is destined to remain forever a platform for smartphone until the end of its life. Although he has various incarnations in clothes, cars and TVs, they do not seem to gain as much appeal as the real Android smartphone. Android TV, in particular, seems to have been left out of the rather aggressive entertainment market. Not so, says Google, and it is better than ever and will become even better in the coming weeks.
The big question mark looming above the head of Android TV is partly due to Google's commitment. Or rather the perceived lack. Like its other now-abandoned projects, hardware and content partners are reluctant to invest in a platform that could be shut down. It's also true that Google, while a technology giant, has less weight in the entertainment industry than Apple, for example.
Shalini Govil-Pai, senior director of product management for Android TV, naturally has high praise for Google's product and commitment. In fact, she claims that Google has announced that she is 100% committed to Android TV, helping to increase the number of applications from 3,000 to 5,000 this year. And there is more and more to come as conversations and agreements with content providers continue to go in camera.
There is also the issue of Android TV hardware and Google spokesperson, Ivy Chen, announced that announcements would be announced in the coming weeks, with new material in the fall. It is clearly necessary that fresh new blood in this market shows that OEMs actually believe in Google's vision for the platform.
That said, more does not always mean better, because the 5,000 applications still do not understand what most consider essential. Android TV also seems to be lagging behind the competition in terms of business models and content offerings. Hopefully we'll learn more about these new devices and channels as soon as possible, maybe on Google I / O next week.
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