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Sam Henri Gold, Graphic Designer and Marketing Specialist, put together an incredible archive of 1970s Apple promotional material, which he uploaded to a Google Drive folder. The folder contains hundreds of videos and images of the company's products, and the time is worth it.
Gold has painstakingly organized this miniature online museum every ten years, which allows visitors to scroll down and see how Apple has been marketed over the years. The archive mainly contains the company's television commercials, but also promotional features, product photos and print ads. Gold notes that he started archive videos A few years ago, after updating the "Every Apple Video" channel on YouTube.
I decided to open my Apple video archive via Google Drive as a test flight to check that all dates are accurate and that I have not missed anything, check it out and enjoy -in! Comments encouraged 🙂 https://t.co/B2U7KlzZ9n pic.twitter.com/G1iLMmFHJN
– Sam Henri Gold (@samhenrigold) June 21, 2019
The archives include a wide range of documents. Ridley Scott's legendary 1984 Super Bowl ad is present, but there is also a spot that shows the positioning of the Apple PowerBook in The day of independence. But the archives also go so far, allowing you to take a look at the very first commercials, such as the first commercials of Apple's iTunes software, the original iPods, iPhones and iPads. Gold has also included a number of videos produced by the company to announce various products that you would have seen during the company's major speeches, speeches by Steve Jobs and other company executives, etc.
All in all, it's a really nice trip into the memory for Apple fans, a trip that you can spend hours watching.
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