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It’s ironic, to say the least, that the Texans took a heavy blow by firing their public relations manager.
The sudden and puzzling decision to terminate Vice President of Communications Amy Palcic’s job, telling her that she is no longer a “cultural fit”, sparked much criticism from people outside of the company. ‘organization. Criticism also comes from within the organization.
“I think you can tell from the universal response from leading figures in the industry, what type of person Amy is and how respected and appreciated she is, both inside and outside the building.” Texas defensive end JJ Watt said on Wednesday. “Extremely professional. Really good at his job. I cared a lot. Just wants what’s best for the team and what’s best for the organization. I always tried to do the best, and that helped me a lot during the hurricane, the whole time I was here. So I think it’s a very difficult loss. She’s an amazing person and I think she’s going to have another job in a moment. I think it’s a big loss for us.
Most football fans are unfamiliar with the PR function and see no connection between competence in this area and competence on the pitch. For media people, however, the two often go hand in hand. The public relations department provides a window into the organization and an answer to the preliminary question of whether a given team “gets it”.
Clearly, when it comes to the decision to fire Amy Palcic, the Texans don’t get it. And it’s entirely possible that the Texans, even with the presence of franchise quarterback Deshaun Watson, have become one of the most dysfunctional teams in the NFL. The next clear proof as to whether the team really gets it will come from the decisions made when it comes to hiring a new GM and hiring a new head coach.
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