Apple is surprisingly confident in its new Mac M1 processors



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Apple’s big Mac event delivered three new computers: a new MacBook Air, a new entry-level 13-inch MacBook Pro, and a new Mac mini. But really, he delivered one thing these three computers have in common: the M1 chip. This is the official name of the Arm-based Apple silicon that the company will migrate all of its Mac computers to.

Ahead of the event, I listed ten things to watch out for and while Apple hasn’t really gone as far as I would like, it at least put them all but two. We had wall-to-wall coverage at The edge, and a good place to start is our article detailing the 5 biggest announcements from Apple’s “One More Thing” hardware event.

Here are my takeaways: Apple is surprisingly Trust this chip, these computers and the software it has developed to make sure they all run smoothly.

First, Apple is making statements about the battery that I would call “explosive at best” if applied to a laptop with an Intel chip inside. With this M1 chip, I have no frame of reference except for Apple’s claims – which are substantial.

Apple claims 18 hours of video playback on the MacBook Air and 20 hours on the MacBook Pro. Video playback is a bad metric (especially since modern chips are optimized for this), so the real thing to note is that these claims are significantly higher than what Apple has claimed on their Intel-based predecessors: 6 more on the Air and almost double on the Pro.

But to be frank, I was expecting some big battery claims from Apple. We already knew that it was able to squeeze more performance per Watt than Intel can and that translates directly into battery life. What i was do not expect the company to be optimistic about performance.

Since the M1 is based on the Arm architecture, Apple needs an additional layer of software to run applications designed for Intel chips – this is called Rosetta 2. The whole idea of ​​x86 applications emulated on an Arm processor gives me beehives. The experience of emulated Intel applications in Arm on Windows is not great. But Apple says that for some graphics-intensive applications, it may better performance on an application running Rosetta 2 than on an equivalent Intel chip.

Also, after the event I expected to hear warnings about some apps not working or heavy apps running a little slower when translated through Rosetta 2. Or at least a slight drop in performance expectations on these applications. When Steve Jobs presented the original Rosetta in 2005, the slide behind him said it was “pretty fast (enough)”.

This year? No such caveats. Apple is boldly launching a “just works” message on these types of apps – which will make up the majority of third-party apps that I think most people will be using in the first year of this transition.

Above all, the fact that Apple has stopped selling the Intel version of the MacBook Air is what amazes me. The Air is Apple’s best-selling Mac by far and it comes out of a quarter where Apple made more money on Macs than ever before. Rather than hedge his bet, he is replacing his most popular computer with this new system.

I have to admit I made a mistake in my pre-event thinking about the base 2-port 13in MacBook Pro. It wasn’t the Pro’s move to the new chip that would signal confidence, it was the Air, Apple’s most popular laptop. My mistake is that I see it more as an entry-level Pro machine when it’s probably best to conceptualize it as a more rugged version of the Air. This is certainly true with the new M1 version – the only significant performance difference is that the Pro has a fan. Apple also continues to sell Intel versions.

There is much more to be said about these systems. I don’t mind the fact that they cap at 16GB RAM and dual Thunderbolt ports, on the one hand. Apple is starting at the bottom of its Mac lineup, so it felt there was no need for more. I am convinced that future Apple chips will be able to handle more.

I’m not sure what the plan for the graphics will be. The M1 chip has a built-in GPU, and on Intel machines that usually means below average graphics. We’ll need to see what the reviews are saying about these machines, but again, Apple is exuding confidence. Going forward, however, I wonder if discrete GPUs are in the cards, especially since Apple is also touting the benefits of sharing RAM between CPU and GPU in its onboard system.

These are all interesting questions, but Apple has two years to answer them – that’s how long it will take for this transition. At present, the company is already selling and will soon ship these new computers. I can’t wait to see if Apple’s trust is justified by the performance and battery life of these computers. If so, the M1 chip will be a huge blame for Intel, Qualcomm, and even Microsoft – each for different reasons.

It has been a long time since a company promised and then delivered a gradual improvement in laptops. From this moment we have a big promise, now let’s see if Apple can keep it.


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