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We’ve been patiently waiting for Apple to ditch its device tracking hardware for nearly two years, but Samsung could win the race as a late entrant.
A plethora of leaks over the past few months suggest that Samsung will be launching something called the Galaxy SmartTag in the near future. Most recently, and perhaps most convincingly, 91mobiles have released leaked product images that make it look a lot like a Tile Pro, a popular tracking device that you keep on valuables in case they get lost. Move any of these and all you have to do is open a mobile app to see where it has gone.
Rumors about SmartTag have been circulating since at least November, with SamMobile reporting its existence at that time. It looks like it will be powered by Bluetooth, which is interesting because Samsung’s latest attempt with such a product, the 2018 SmartThings Tracker, used LTE to track lost items.
It’s safe to assume that the SmartTag will work well with SmartThings Find, a Samsung app released last year for the specific purpose of finding lost Galaxy devices.
Don’t be surprised if Samsung reveals SmartTag this month, as we expect the company to reveal it on January 14. The real creator of titles will likely be the Galaxy S21 line of smartphones, so it would make sense for SmartTags to go for it. next to these.
If all of this happened eventually, Samsung would have a slight edge in its competition with Apple. We’ve been hearing about a similar Apple-branded product, supposedly called “AirTags” since 2019, but for some reason Apple has yet to officially unveil it. If Samsung can release SmartTag, that should prompt Apple to make sure AirTags don’t go in the direction of AirPower.
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