Naomi Osaka is Louis Vuitton’s new global ambassador

She is known for her service, but doesn’t sleep at Naomi Osaka’s style – or his emerging empire. The Grand Slam champion is also the leader in earnings, becoming highest paid female athlete in 2020 with well over $ 30 million in endorsements.

From now on, Osaka is also the new house ambassador of Louis Vuitton, a victory announced Tuesday by the director of women’s collections of the luxury brand Nicolas Ghesquière, who has chosen the phenomenon of tennis as its new muse.

“Naomi is an exceptional woman who represents her generation and is also a role model for everyone. His career and his convictions are inspiring, ”writes Ghesquière in an Instagram post on Monday accompanying a photo of Osaka’s Spring / Summer 21 campaign and her gorgeous mane taken by the creator himself. In fact, if we had paid attention, we might have realized that the collaboration between the two powers was teased when Osaka appeared on Vogue’s January cover wearing a striped Vuitton dress.

Osaka was equally effusive about the new alliance, according to a statement acquired by Complex. “Aside from tennis, my most precious passion is fashion; and there is no brand more iconic than Louis Vuitton, ”she says. “It’s such an honor to work with Nicolas – he’s a designer I admire so much and we share a mutual love for Japanese culture and style. Becoming a Global Brand Ambassador is truly a dream come true for me. “

Sure Instagram, she added that she was “honored” to be the new ambassador of the house, sharing a sweet anecdote about her history with the label.

“Funny story: I first bought an LV bag for my mom when I was 16 as a birthday present and it’s been a bit of a tradition ever since,” she writes. “Do I call this a full circle moment?” Yes.”