Walmart is looking for a crypto product manager to drive its digital currency strategy

North American retail giant Walmart is looking for a seasoned crypto expert who can develop and drive an ambitious digital currency strategy and product roadmap.

In the job listing, Walmart says it is looking for someone with a background in leading and scaling businesses, with at least 10 years of experience in product / program management and marketing of technology-based products. The ideal candidate would have expertise in cryptocurrencies and blockchain-related technologies and in-depth knowledge of the crypto ecosystem and its main players.

Walmart hinted at the direction of its future digital currency strategy, noting that it already allows a “wide range of payment options for its customers” – although not yet in cryptocurrency. In 2019, Walmart had already filed a patent for a blockchain-based US dollar-backed digital currency that was, at the time, similar to Facebook’s first proposals for what was then known as Libra.

This year, Walmart started a fintech company called “Hazel,” which may be poised to offer a wide range of financial services integrated into a “mobile-first super-app.”

Walmart’s future digital currency and crypto product manager is reportedly based at the company’s headquarters in Bentonville, Arkansas. In addition to developing and driving an overall crypto strategy, their key tasks would be to identify customer needs and translate them into product requirements; forge partnerships with leaders in product, technology and design; commit to a crypto product roadmap and drive the execution of the project; and identify investment opportunities and crypto-related partnerships.

Among North American mega-businesses, Walmart is not alone in seeking to integrate digital currency into its e-commerce and broader business strategy. Last February, Amazon posted a job posting for a leader tasked with overseeing a new digital currency service in Mexico that would allow users to spend digital currency while shopping.

Related: Walmart’s China subsidiary partners with VeChain to track food products

In addition to its slow foray into digital currency proper, Walmart’s blockchain-related projects have so far focused on using the technology for applications including supply chain management, markets customers and smart devices.