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It is becoming increasingly clear that the best way to manage them is to ignore the bad ideas of your eccentric boss.
The co-creator of Google Maps and Salesforce's current president, Bret Taylor, decided that February 23, 2019 was a good time to impress everyone.
On Saturday morning, Taylor gave up what he had innocently described as a "derisive story about the origin of Google Maps" in a Twitter feed. This included telling the story of how a popular function almost called … Bird Mode ?!
Apparently, in 2005, there was what Taylor described as a "holy geek war" occurring in the Google Maps team.
Google Maps has been configured to include the feature we now call the "Satellite View" – the one that displays an aerial and actual view of the map area. The problem was that the images that made up this view were not actually captured by satellites. They were rather products of aerial photography (planes flying over land to capture images).
As a product pragmatist, I thought, who cares? "Aerial photography" is not about a button, and every person in our usability study understood what "Satellite" meant. Unfortunately, for Keyhole GIS engineers, we were destroying humanity with our lies. pic.twitter.com/RAQvJr8cuc
– Bret Taylor (@btaylor) February 23, 2019
At the same time, Google executives apparently used their executive meetings to conduct crazy management and decision-making experiences (obviously, every employee's dream). They had devised a method of debating things during a huge countdown, like a basketball clock. The idea that ended the discussion before the bell would be the last word.
(Note: Google is now one of the most powerful companies in the world and we pay for the decisions made at the very beginning of the day !!!!)
Now, these performance critics were Larry and Sergey's favorite place to experiment with crazy meeting ideas (quite amusing, actually). I had attended a magazine where a founder had spent all the meeting on an elliptical machine. Their new experience was a huge countdown. pic.twitter.com/OvZWSZZoOX
– Bret Taylor (@btaylor) February 23, 2019
One of the decisions that was subjected to the Buzzer ™ method was how to name an "aerial" or "satellite" view. Nobody could agree, and – much to the frustration of the engineers – the officials were happy to say the names of products.
Finally, Taylor thinks that Google co-founder Sergey Brin has spoken and has proposed the "Bird Fashion".
And just like that, the ringing sounded. Decision apparently taken.
Taylor and his team were stunned. He wrote that, whether employees are part of the "Satellite" team or the "Aerial Photography" team, everyone agreed that "Bird Fashion" was a terrible name – and that the decision was taken "in the most senseless way possible."
I think it's Sergey who spoke last. "Let's call it the bird mode." Bzzzzzzzz.
I start talking and am cut off – the meeting is over.
I look around me and it is clearly obvious that the function has been officially named "Bird Fashion" in the most senseless way.
– Bret Taylor (@btaylor) February 23, 2019
So, what should the Google Maps team do? They went with the proven method of ignoring the advice of the higher ones. And betting on the concept that the bosses were probably so busy and removed from everyday life that they would not notice it.
So Taylor just named the "Satellite" feature anyway. And fortunately, this has always been the case since – even if it is a lie, a fucking lie, as to the provenance of these photos. Bless ?.
In the end, when you write the code, you have a lot of power. ?
We vetoed the decision and launched with "Satellite". And literally, no member of the executive has noticed or remembered our review.
And since then we are fooling people with our not really satellite imagery.
– Bret Taylor (@btaylor) February 23, 2019
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