Ram launches new pickup (RED) to help Bono’s organization fight pandemics



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Ram’s lineup is set to get more colorful for 2022.

2022 Ram 1500 (RAM) RED Edition

2022 Ram 1500 (RAM) RED Edition

The brand is launching a new RED 1500 pickup (RAM) to help support the Global Fund, as well as a limited-edition Ignition 0range version of the high-performance TRX.

Badge Ram 1500 (RAM) RED Edition 2022

Badge Ram 1500 (RAM) RED Edition 2022

The (RAM) RED is a limited crew cab with a unique exterior and interior badge that starts at $ 64,495 and will be joined by the Jeep Compass, Jeep Renegade and Fiat 500 in a bid to raise $ 4 million for the organization to fight against pandemics.

“It’s hard to believe that 15 years after the founding of (RED) we are now fighting another small virus, but it’s even harder to see the virus of injustice that marked the AIDS pandemic, which is beautiful. and alive and well during COVID, ”(RED) co-founder Bono said in an announcement about the partnership.

2022 Ram 1500 TRX Ignition Edition

2022 Ram 1500 TRX Ignition Edition

The TRX Ignition is less altruistic and features bright orange paintwork with a graphic package, unique 18-inch wheels, orange interior accents, and top-tier gear for $ 93,280. Only 875 will be offered when it goes on sale later this year and they could go quickly. The 702 TRX Launch Edition trucks offered last year were spoken in less than three hours.

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2022 Ram 1500 Longhorn Southfork interior

2022 Ram 1500 Longhorn Southfork interior

Ram also takes his hat off to Lone Star State, where it has been named the Truck of Texas for three years in a row, with a new Western-style luxury Longhorn SouthFork model that receives a Mountain Brown interior treatment and adds a running board, metal pedals and further features to the Longhorn trim at a base price of $ 63,615.

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