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TikTok has launched an app for LG’s 2020 and 2021 smart TVs, the TV maker said. The app arrived on these recent webOS 5.0 and webOS 6.0 models with a firmware update that started rolling out on October 7, but will also be available on older 2019 TVs “in the coming months.”
The app is launching in the UK, France and Germany, a TikTok representative confirmed to The edge. This is remarkable since TikTok’s smart TV apps for Samsung TVs, Android TV, and Fire TV have so far all focused on those same European countries. Meanwhile, in the United States, TikTok last year released a more limited “More on TikTok” app on Fire TV devices. We have followed up with LG and TikTok to ask in which regions the new Smart TV app will be available.
Considering how well TikTok is optimized for portrait-oriented mobile viewing, it won’t look great on living room TVs. But TikTok would try to reach a larger audience with its smart TV apps, as well as exploit the higher ad rates associated with TV, Protocol Previously reported.
Update October 8 at 5:50 a.m. ET: Updated article with confirmed regions.
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