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Nintendo is dominating the video game industry. The Switch is expected to sell over 35 million units worldwide, and six of the top-selling 20 games of 2018 were Switch-exclusive games. We break down its success.
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#Nintendo #NintendoSwitch #TechInsider
Following is the transcript of the video:
Kevin Webb: Nintendo has been doing great in the past year. The Nintendo Switch is the fastest-selling console of the current generation, and Nintendo's publisher during 2018. Six of the top 20 selling games in 2018 were actually exclusive Nintendo Switch. Compared to Sony and Microsoft who have been trying to turn PlayStation and Xbox into large entertainment brands, Nintendo is focusing on making games more portable, accessible, and just plain fun with the Switch.
Nintendo has a reputation for making great games, but the Wii has been a major misstep. The company has gotten back on its feet and back in the game with the Nintendo Switch. Since March 2018, Nintendo has sold 8.7 million Switch consoles in the US, and the company expects to sell 35 million worldwide by March 2019.
So why is the switch selling so well? Because it actually works.
You can hook it up to your TV at home, and when you're ready, you can pick it up and take it to play on the go. One of the biggest benefits of the Wii U and the Wii is the larger digital library. There are so many games you can play on the Switch, your favorite, my favorite.
Nintendo has built a cast of iconic characters with games like "Super Mario," "The Legend of Zelda," the Pokémon franchise. These characters have different players, different consoles, and this is no more than "Super Smash Bros. Ultimate," which is a megamash of Nintendo characters. You've got Mario, Donkey Kong, Link, Zelda, Samus, Luigi, Yoshi, Diddy Kong, Marth, Roy. I mean, come on, that's the whole family right there.
This year is gonna bring some more cool Switch games too, like "Super Mario Maker 2," "Legend of Zelda: Link's Awakening," which is an awesome remake of a classic Game Boy, and "Marvel: Ultimate Alliance 3," which is a Switch exclusive.I think that Reggie and the different marketing videos and silly demonstrations that they did really resonated with fans who were just as excited and crazy about the games. Seeing an executive at the top just as excited about a new Pokemon game, not excited about a new Pokemon game but excited about the Pokemon, was just fun, and that was important.
As it stands right now, the Gaming Space. I think that a lot of their competitors are looking for something else. But I think the Switch is going to stand out as a piece of hardware for a long time. There's still going to be an audience that wants to be the Game Boy, the original handheld system that you can go around and play. And it certainly will not hurt if you can bring it to your TV.
Given the success of the Switch, we'll have to wonder where Nintendo's going next. The company is still supporting its console, the 3DS, and that came out in February 2011. So if that's any indication, the Nintendo Switch could [around] for a very, very long time. With streaming and other technologies, they are going to be there, if they are going to be so, but so far they are interested in protecting their own games.
So long as Nintendo can keep their fans, they're gonna be on top of the video game industry for years to come.
And now we have Bowser, president of Nintendo of America. I do not know nothing about this man. Nobody knows nothing about this man. He's just a guy with the name Bowser: It's hilarious.
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Why Nintendo Is Dominating Video Games | Untangled
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