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ABC Dick Clark’s New Years Eve with Ryan Seacrest led the way on Thursday with its annual countdown to the new year, earning a rating of 2.4 among adults ages 18-49 and 8.37 million viewers in the prime-time portion of its airing in the quick numbers of the Nielsen Live + Same Day branch.
Rockin ‘Eve’The s numbers were flat with the first data last year, with a 10 p.m. hour rising to 3.1 and 10.18 million viewers. But last night’s other programs were mostly down year on year with the festivities in Times Square stifled by the pandemic. There were only small groups of socially distant first responders in the crowd to watch performers such as Jennifer Lopez, Cyndi Lauper and Billy Porter before the annual balloon drop to ring in 2021.
NBC was second overall last night with its NYE content airing NBC’s New Years Eve with Carson Daly (1.0, 4.41 M), down four tenths in the demo from last year. The network said the 11:30 p.m. to 12:30 p.m. portion of last night’s show drew a 1.9 rating with 7 million viewers; post-bullet drop ratings for other networks were not available. NBC’s night started with the two o’clock Dateline special Escape from 2020 (0.8, 4.35 M).
Fox’s new stab at a NYE show, New Year’s Toast & Roast (0.6, 1.99M) hosted by Ken Jeong and Joel McHale, was two tenths from the network New Years Eve with Steve Harvey: Live from Times Square Last year.
CBS stayed out of the fray, airing rehearsals.
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