Activision has made over $ 3 billion on Call of Duty in the past 12 months • Eurogamer.net

Call of Duty is huge business for Activision – the company just announced that it has made over $ 3 billion from the franchise in the past 12 months.

In a note to the press, Activision said it had moved to a “shared ecosystem business model” for Call of Duty, which saw the launch of the battle royale Warzone, the mobile hit of Call of Duty: Mobile. and Call of Duty: Black Ops Cold War this year.

The mention of a “shared ecosystem” relates to the emergence of Warzone and the integration of Modern Warfare and Black Ops Cold War. Starting in mid-December, Black Ops Cold War and Warzone share battle pass progression, and you’ll be able to level up and earn XP regardless of what game you play.

The $ 3 billion figure is the net amount of products and services sold digitally or physically sold over the past 12 months, and includes license fees, merchandise, and publisher incentives, Activision said.

Net bookings (revenue, essentially) are up over 80 percent, and units sold through over 40 percent year over year. Activision said more than 200 million people have played Call of Duty this year.

Much of Call of Duty’s success this year is due to free download Warzone (which has now surpassed 85 million players since its launch earlier in 2020) as well as Call of Duty: Mobile. But Infinity Ward’s Call of Duty: Modern Warfare continued to perform well throughout the year after a solid launch at the end of 2019. Activision did not announce how many copies Black Ops Cold has sold. War.