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The tobacco company, Phillip Morris, warned that the introduction of new rules on smoking in South Africa could be detrimental in the end because of the way they also regulate the electronic cigarette.
Business day indicates that the company ultimately wants to replace all its cigarettes with new products that do not emit harmful smoke, including electronic cigarettes and new iQOS devices that heat instead of burning tobacco.
However, the introduction of the Tobacco Products Control and Electronic Distribution Systems Bill will prevent the communication and commercialization of all tobacco products.
This will effectively prevent Phillip Morris from presenting healthy alternatives to South African cigarette smokers, said Marcelo Nico, general manager of Philip Morris for Southern Africa.
"What we're encouraging the government to do – and it's in the proposals we've put forward in the bill – is to separate the combustion of smokeless tobacco products like iQOS – they should be treated differently because that's part of it. of the solution, "he said. .
New laws on smoking
The Tobacco Products Control Amendment Act aims to ban smoking in all public spaces, to suppress the branding of cigarette packages and to control electronic cigarettes.
The proposals, presented for the first time in 2015, have attracted considerable public interest as they propose a number of tough new tobacco laws, including:
- A zero tolerance policy regarding smoking inside public places (including the elimination of designated smoking areas in restaurants);
- A ban on smoking outside in public places;
- When smoking outside, smokers must be at least 10 meters away from public entrances.
- The removal of all posters on cigarette packaging, with the exception of the brand name and warning labels;
- Retailers can no longer display cigarettes in public.
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