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The Apple iPhone XR colorful.
AThe iPhone XR's pple is the company's best-selling iPhone model ever since it went on sale in mid-October, a Reuters executive told Reuters yesterday.
The iPhone XR, which costs $ 749, has been announced alongside two other models, the iPhone XS and XS Max, which start at $ 999.
The XR brings many key features of these phones at a lower price, and badysts see it as Apple's effort to offer facial recognition unlock and its latest processor chip to more buyers .
But a series of negative forecasts from smartphone vendors in recent weeks has raised concerns about the possibility that the model does not work as Apple had hoped.
These reports, badociated with investors' concern about Apple's disclosure of information dated Nov. 1, will no longer provide investors with iPhone unit sales data, have contributed to a fall of more than 20% from the peak of the Apple action in October.
Although Apple still does not give absolute numbers on sales, the company sometimes tells investors which models are selling the best in its lineup, which currently includes older models such as the iPhone 7 and the # 1 IPhone 8.
Greg Joswiak, vice president of product marketing at Apple, told Reuters that the iPhone XR is currently the "most popular product of Apple and our most popular iPhone".
"Since the iPhone XR is available, it's the best-selling iPhone for everyday sales," Joswiak told Reuters.
In addition to including many features of its more expensive models, Apple has also made the iPhone XR available in the widest range of colors for iPhone since the iPhone 5C released in 2013.
Apple plans to promote the red version of the iPhone XR as part of Product Red, a charitable initiative that cedes a portion of sales of red-colored products to the Global Fund for its HIV and AIDS programs.
Joswiak said the company had raised $ 200 million for the Global Fund so far. Apple plans to promote red products during and after World AIDS Day, December 1.
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