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Anheuser-Busch InBev does not appear to have enjoyed good Budweiser sponsorship results from the FIFA World Cup 2018.
World's largest brewer announces stable global sales and declining volumes in Africa South Thursday
. The owner of the SAB blamed the VAT and oil price increases in April for hitting his South African beer volumes in the June quarter, which were "down from mid-adolescence". AB InBev said the quarterly comparison of its beer sales in South Africa also suffered because the Easter holidays boosted beer consumption during the March quarter, resulting in lower revenues in the second quarter. For the six months to end of June, its South African business figure "stagnates with a beer volume down by more than 10%".
"In addition, an increase in VAT as of 1 April 2018 and many price increases on consumer disposab The average price of South African beers has increased by more than 10%, partly because of" increases Excise Tax Exceeds Inflation "
The Intermediate Business Per Share (HEPS) figure remained stable at $ 1.46
.
The News Release JSE investors received an interim dividend of 27.17 rand during the corresponding period.
In addition to its interim income statement, AB InBev announced the dividend. a new organizational structure on Thursday morning, reducing its "management zones" from 9 to 6. [19659002] These changes combine regions of the Americas and Asia, and do not affect its European and African operations. [19659002] AB InBev stated that its three brands key – Budweiser, Stella Artois and Corona – "continue to perform well at the same time We are still among the markets that have helped Corona increase its revenues by 22% globally.
As the official sponsor of the World Cup, Budweiser has increased its revenues by only 4.1% globally.
But according to AB InBev, "sponsorship was our most ambitious and successful of all time" (1965, p.
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