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Take a lot
Takealot, which has recorded more than 196 million transactions during Black Friday, has many reasons to smile: it has recorded a growth of 125% over one year and 127% of orders. Similarly, the sister company Superbalist also broke records with its largest trading day – generating revenues of 40 million rand.
"We have paid particular attention to the conclusion of quality agreements on the biggest brands … The electronics has once again distinguished itself with more than three thousand TVs sold that day," said the CEO, Kim Reid.
The company said it did not have much impact on sales due to intermittent problems with its credit card payment provider.
"As far as the credit card problem is concerned, we do not think it has had too much impact, we have achieved our Black Friday turnover targets, so we are very pleased with the result of the day, "said Takealot.
Takealot's best-sellers (in units sold) included some surprising items.
Take a lot
Take a lot
The Tommy Hilfiger Girl EDC 50ml perfume for her was the bestseller on the website, followed by the Nu Camp folding table.
The Pampers diapers have been very popular, winning three of the top ten bestseller sales. The Pampers Active Baby mega pack (size: 5 juniors) was the third most purchased item.
Take a lot
These items were in the 4th, 5th and 6th spotlights: the WD Elements 1TB portable hard drive, the new DSTV Explora 2 and Volkano Bluetooth speakers.
The best-selling toy of the time was the Jeronimo My First Sewing Machine, while the best-selling book was Prooi by local author Deon Meyer.
Take a lot
Take a lot
With more than 180,000 items sold, the main sellers of Superbalist were women's shoes and the sixth floor, a range of essentials for apartments. Sixth Floor was the best-selling brand that day.
Superbaliste
Business Insider SA is part of the 24.com group owned by Naspers. Takealot and Superbalist are also in the Naspers stable.
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