Woolworths copied our product ideas! – Superlatte, Happy Earth



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Woolworths may have done it again.

The retail giant recently landed in hot water after admitting "striking similarities" between the products sold and the carrier "Ubuntu Baba".

After an outcry on social networks, Woolies decided to donate all the profits made through its version of the product.

He is learning rather slowly.

The show of moneyS Bruce Whitfield interviewed Michelle Legge (founder of Superlatte) and Taleszia Raubenheimer (co-founder of Happy Earth People).

Legge claims that Woolworths copied his idea.

According to her, the versions of her products are of a quality so poor that they are detrimental to the category and its mark.

Raubenheimer says she is the first to create lentil or chickpea pasta in South Africa.

Now, however, you can find it at your local Woolies.

Was Woolies "inspired by" her product or did she steal it?

Listen to the interviews in the audio below (and scroll through the quotes).

They called it "Super Lattes" … mine is called "Superlatte" … a copy of what I started with …

Michelle Legge, Founder – Superlatte

I have a brand … I'm self-financed … Taking the time to take care of it, as sad as it may seem, could not be a priority for me … I do not have $ 500 R $ for go to court … There is also the hope that one day I want to do business with them …

Michelle Legge, Founder – Superlatte

We were on the right track … Last year, I received a WhatsApp from a friend who said to me, "Have you seen that?" …

Taleszia Raubenheimer, co-founder – Happy Earth People

We were the first to launch this product … We are still the only ones to manufacture here … We have been in contact with Woolies … They completely refused a meeting without giving a reason why … They were completely indifferent …

Taleszia Raubenheimer, co-founder – Happy Earth People

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