Apple asks developers to put "Connect with Apple" on top of other connection options

On Monday, during the WWDC speech, Apple unveiled its new connection feature, which will allow users to connect to apps and websites using their Apple ID. As part of iOS 13, Apple requires all applications using third-party connection options to include its Sign In With Apple button.

This feature has been widely accepted as a more secure alternative to the similar login services offered by Facebook, Google and Twitter, as it authenticates the user with a face ID or a touch ID, and does not send any Personal information to developers of applications and websites. .

However, a detail of the new guidelines for Apple's user interfaces raises eyebrows: Apple is asking developers to place its Sign In button with Apple more prominently by placing it above all other competing connection options.

The instructions are seen as suggestions about how developers should create their applications, rather than mandatory requirements. Still, many developers believe that adherence to the guidelines gives their applications the best chance of successfully completing the Apple approval process. Surprisingly, Apple is also asking developers to place its login button with Apple on top of other options available on websites, domain over which it has no control power.

The suggestions come at a time when developers and rivals have said that some Apple's business practices, such as levying a 30% commission on apps sold through its App Store, were unfair and anti-competitive , and amounted to monopolizing the platform.

In the EU, antitrust regulators examine Spotify's claims that it uses the Application Store deliberately disadvantage other application developers. Meanwhile, in the United States, the Federal Trade Commission recently authorized the Department of Justice to investigate Apple's business practices, as part of a broader study of anti-trust concerns in the United States. large technology companies.

In an interview yesterday with CBSNewsApple CEO Tim Cook said the scrutiny of Apple's business practices was "fair" and good for big business, but said the company was not a monopoly on any of the companies. markets in which it operates.