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Tech giant Apple said on Tuesday that its foray into the credit card business, Apple Card, is now available to everyone in the U.S.
Apple Pay Vice President Jennifer Bailey said the company is "thrilled" with the initial interest in the card, which had previously been available via invitation only.
"We're thrilled with the overwhelming interest in Apple Card and its positive reception," Bailey exclaimed in a press release. "Customers have told us they love Apple Card's simplicity and how it gives them a better view of their spending."
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Last month, Tim Cook's CEO told analysts on the company's fiscal third-quarter earnings that it would start rolling in August.
In addition to the general availability of the card, Apple announced a 3 times daily cash offer to third-party merchants. It will start with Uber and Uber Eats and add "more popular merchants and apps in the coming months."
To receive the 3 percent, Apple Pay for Uber or Uber Eats. Other Uber services, such as Uber Cash, JUMP and scheduled rides are also part of the cashback program.
Uber CEO Dara Khosrowshahi tweeted that he was "excited" to partner with Apple on the credit card.
Apple had said that the 3 percent Daily Cash would be Apple products, such as iPads or Apple Music, but made no mention of third-party merchants.
First unveiled in March, Apple Card was created by the tech giant and built on ideals the company values, such as privacy, simplicity and transparency, Cook said at the time of the announcement.
As Apple is showing off to the iPhone portion of its business, some analysts expect the card to give its business services a boost. "We also see accelerating growth within Apple's Apple Card and Apple TV + this fall," said CFRA analyst Angelo Zino in Apple's quarterly results.
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At the March event, Bailey said the card would be available immediately in the wallet and would offer 2 percent cash back for the Wallet app, a feature that would be credited every day. That amount would increase to 3 percent if a person bought something from Apple, but would drop to 1 percent if using the physical card.
Bailey added the goal to make it easier. Apple has partnered with Goldman Sachs and Mastercard for its global payment network.
Reiterating the privacy theme, Bailey said Apple does not know what you buy and Goldman Sachs would never share or sell your data for third-party advertising.
Unlike most credit cards, there are no annual, late, international, or over-the-limit fees associated with Apple Card, which aims to have among the lowest rates in the industry. The variable rate could be anywhere from 12.99 percent to 23.99 percent, depending on credit history.
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