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An excerpt from the promotional video leaked from Samsung.Youtube
The first foldable phone manufactured by a major manufacturer will probably be announced in two days at the event organized by Samsung on February 20. But LG and Apple are waiting and watching to learn from the inevitable mistakes that will be made by the Korean manufacturer.
At a recent press conference in Seoul, LG's head of mobile communications, Kwon Bong-seok, m said that he is waiting to see the reaction of the public to folding technology.
"Smartphone market demand is expected to be close to one million, but LG's main problem in the smartphone industry is to regain its position in the market.Because of this situation, it is too early for LG to launch a foldable smartphone. In terms of technology, we are quite ready to react based on consumer feedback (foldable smartphones). "
Technologically, the company is there. He made his debut a Roll-up TV at CES last month and he's been working on folding technology for almost as long as Samsung. But given LG's market share on Android, it probably can not take the risk of producing an expensive device and let it down. So we are waiting to see if the device is a) popular and b) to see what mistakes Samsung makes.
Apple is also working on a similar technology and should play the game of wait-and-see. At the beginning of last year, a senior analyst at Bank of America Merrill Lynch confirmed that the iPhone maker is working on foldable phones after talking to Apple suppliers in Asia. The report says the scheme will be launched in 2020.
It is not uncommon for Apple to implement its version of advanced technologies after its leading competitor in the smartphone market, Samsung (OLED displays, for example). The general view is that it spends more time developing technology – and learning from the mistakes of others – to make it succeed the first time. It seems that the same thing is happening with foldable phones.
In the meantime, Samsung will encounter huge obstacles with folding phones – and I expected the first units to encounter problems. The main issues of concern will be how the operating system handles an interchangeable form factor (although a recent Android update provided support for flexible displays). Also, how power is managed with potentially three separate displays and if the costly device to produce is prohibitively expensive, the obligatory to become an element of novelty rather than an important upgrade.
Despite the fact that Samsung is tackling these problems, LG and Apple are waiting to capitalize on all the mistakes of the next two years.
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An excerpt from the promotional video leaked from Samsung.Youtube
The first foldable phone manufactured by a major manufacturer will probably be announced in two days at the event organized by Samsung on February 20. But LG and Apple are waiting and watching to learn from the inevitable mistakes that will be made by the Korean manufacturer.
At a recent press conference in Seoul, LG Mobile Communications Officer Kwon Bong-seok said he was waiting to hear about the public's reaction to the aliasing technology.
"The demand for smartphones is expected to be close to one million, but LG's main problem in the smartphone business is to regain its position in the market." Given this situation, it's too early for LG to launch a foldable smartphone. ready to react to the reaction of consumers (foldable smartphones). "
Technologically, the company is there. He made his debut at CES last month with a roll-up TV and has been working on folding technology for almost as long as Samsung. But given LG's market share on Android, it probably can not take the risk of producing an expensive device and let it down. So we are waiting to see if the device is a) popular and b) to see what mistakes Samsung makes.
Apple is also working on a similar technology and should play the game of wait-and-see. Early last year, a senior analyst at Bank of America Merrill Lynch confirmed that the iPhone maker was working on foldable phones after talking to Apple suppliers in Asia. The report says the scheme will be launched in 2020.
It is not uncommon for Apple to implement its version of advanced technologies after its main competitor, the Samsung smartphone, OLED screens (for example). The general view is that it spends more time developing technology – and learning from the mistakes of others – to make it succeed the first time. It seems that the same thing is happening with foldable phones.
In the meantime, Samsung will encounter huge obstacles with folding phones – and I expected the first units to encounter problems. The main issues of concern will be how the operating system handles an interchangeable form factor (although a recent Android update provided support for flexible displays). In addition, how to manage power with potentially three separate displays and if the expensive device to produce is excessively expensive, forcing it to become a novelty rather than an important upgrade.
Despite the fact that Samsung is tackling these problems, LG and Apple are waiting to capitalize on all the mistakes of the next two years.
More about Forbes
Samsung accidental leakage Galaxy X foldable
The Motorola Razr V4 can beat the Samsung Galaxy X with two features
New details of the Microsoft foldable surface phone
Forget the Galaxy S10, the Samsung Galaxy X will be a radical new concept
The Samsung Galaxy F battery is slightly larger than the Galaxy S10
Samsung Galaxy Buds Can Learn Airpods and Beat Google