We're less than a week away from launching Apple's new Apple News subscription service, and the company is still working to finalize agreements with major publications. The New York Times reports today, however, that Apple has made a notable deal with the Wall Street Journal.
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According to the report, Apple claims that its subscription service to Apple News has a scale advantage. Apple News comes pre-installed on every iPhone and iPad, giving the media a new audience:
To convince publishers to join the paid service, Apple executives said the size of Apple News, installed on every iPhone sold to consumers, could introduce millions of new customers into their content.
The Wall Street Journal and Apple should announce their agreement at the event organized by Apple on March 25 at Steve Jobs Theater. At this point, the New York Times and the Washington Post will not be available through the subscription service.
Other major publishers, such as the New York Times and the Washington Post, have decided not to join the subscription service, said those people, who had requested anonymity because they were not allowed to join the subscription service. they were not allowed to speak publicly about these projects.
Despite entering into agreements with some publishers, including the Wall Street Journal, Apple has faced resistance from many publishers, wanting 50% of its revenue. The company also asked publishers for "unlimited access to all of their content." The Apple News subscription service is expected to cost $ 10 per month.
Today's update follows a report earlier this week that Apple was in "productive talks" with the Wall Street Journal but had not finalized an agreement yet. The service will be announced alongside Apple's extended video streaming programs next Monday. Read our summary of everything you can expect here.