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Apple unveiled Monday monitoring applications of the menstrual cycle and hearing health, among other health-related updates, at the company's annual developer conference.
Called "cycle tracking", women can register their symptoms, receive notifications when their rules are about to start and receive a fertility window forecast, said Apple's vice president of health, Sumbul Desai. The application will be available on the watch and Apple's iPhone.
"We are very excited to put more emphasis on this extremely important aspect of women's health," she said.
Apple has made health one of its top priorities. CEO Tim Cook told Jim Cramer of CNBC in January that Apple was focusing on the "democratization" of health care. The company's commitment came on Monday at its annual event highlighting software updates.
Apple has also introduced a hearing health app for the watch. Called "noise," the app uses the Watch Microphone to detect decibel levels and warn people if it reaches a level that could hinder their hearing over time, Desai said.
"As hearing loss is often so progressive, it's important to know when the sounds around you are loud enough to affect your hearing, such as when you're in the middle of a construction zone, when 39, a sporting event or when you listen to your music very loudly, cover up your singing voice, "she says.
She added that the application will neither record nor record audio, which is a recurring sign of data privacy, as Apple's technology competitors are subject to careful monitoring of their data practices.
The Watch will also record people's activity patterns, helping them see if they become more or less active and pushing them to "get back on track" if they start losing ground, Desai said. .
"Business trends will give you a more complete picture of what you can do to stay active and, more importantly, to give you the motivation you need to succeed in the long term," he said. she said.
The Apple iPhone Health application will be a transformation in the software update, said Kevin Lynch, vice president of technology Apple. The new app will display a summary of health notifications, favorites, and automatically generated highlights to allow users to track their health data over time.
For example, people can see how consistently they move and how their heart rate has changed after workouts. Lynch said the application uses machine learning to determine what is important to users.
"Since there is nothing more private than your health information, you control your data," he said.
"You can decide if you want to share your health data with the selected apps if you want to share anything."
Apple has beefed up its health efforts by hiring obstetrician Dr. Christine Curry to determine how Apple can advance women's health, among other things, CNBC reported in February. Curry has joined the dozens of doctors that Apple has hired to work on health projects.
Last year, Apple launched a feature allowing users to store their medical records on their iPhone, allowing them to access data that is difficult to visualize and frustrating to transfer. The company has also added an electrocardiogram to its Apple Watch, allowing consumers to track their heart activity and possibly detect irregularities.
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