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According to a new study from Counterpoint Research, it would appear that the Apple Watch continues to sell exceptionally well despite a general feeling of misfortune surrounding the smart watch industry.
According to the study, the Apple smartwatch generated a substantial market share of 35.8% between January and March. This effectively means that a smart watch delivered in the last quarter was an Apple Watch.
Samsung ranks second with 11.1% of the market, up slightly from 7.2% in the same period last year. According to Counterpoint data, Fitbit, which recently launched the Versa Lite, holds 5.5% of the smartwatch market.
Counterpoint indicates that overall Apple Watch shipments increased 49% this quarter compared with last year. That said, the research firm did not reveal a specific shipping number.
Apple has never surpassed Apple Watch sales in its quarterly reports, although in the technology giant's results for the second quarter of 2019, it is stated that "Wearables, Home and Accessories" has set a record quarterly business figure of $ 5.1 billion ($ 6.8 billion).
Counterpoint adds that the ECG feature included in the Apple Watch Series 4 is one of the most popular features of the notebook. Although the ECG has recently expanded beyond the US and is available in 19 countries in Europe and Hong Kong, the heart rate monitoring function has not yet been published in Canada.
The Apple Watch Series 4 represents the most significant redesign of the smart watch since its launch in 2015. The 4 Series features minimized cases, resulting in a 30% more powerful display, an S4 processor twice as fast and a loudspeaker 50% more powerful.
Source: Counterpoint Search
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