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Apple technology giant (AAPL) – Get the report Wednesday reported App Store sales of $ 1.8 billion for the recently concluded holiday season, with New Years Day accounting for 30% of spending.
IOS App Store users spent more than $ 540 million on digital goods and services this New Year’s Day alone, the company said.
Spending on gaming apps like “Roblox” and “Among Us” contributed to record sales for the week, from Christmas Eve to New Years Eve.
Apple Books has more than 90 million monthly active users, the company said in a blog post.
Apple has not shared subscriber numbers for Apple TV streaming, Apple Music, and Apple Fitness +.
“Now more than ever, customers around the world have found inspiration and value in the breadth and quality of Apple’s service,” said Eddy Cue, senior vice president of software and Internet services at Tech giant Cupertino, Calif., In a statement.
On January 5, Credit Suisse analyst Matthew Cabral raised his Apple share price target to $ 120 from $ 106, confirming his neutral rating, led by demand for iPhones and other products.
Last month, the Apple App Store and Alphabet (GOOGL) – Get the report Google Play saw spending increase 34.5% on Christmas Day, to $ 407.6 million, from $ 303 million the year before, the Sensor Tower blog reported.
Apple shares recently traded at $ 129.60, down 1.1%. They had climbed 81% in 2020 amid high demand during the covid pandemic.
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