Amazon I was waiting at Cyber ​​Monday broke established records the year before, and so it was. The e-commerce giant has confirmed that it was the most successful sales day in its history, surpbading even the Amazon Prime day that was celebrated in July of this year. The company has also added sales since Thanksgiving and Black Friday, which helped boost the numbers.

Although they have not shared their income figures, they said that since Thursday, consumers have acquired more than 18 million toys and 13 million fashion items in the world. In total, 180 million products were sold. Jeff Wilke, director of World Consumer at Amazon, said "customers like to take advantage of offers to start the holiday shopping season." He reaffirmed that the company brought great value to its shopping experience.

What were the most popular products? First of all we found the point of echo, Alexa's cheapest speaker from Amazon. His considerable reduction allowed him to reach the first place. Other items such as the Ancestry Directory, the Bose QuietComfort 25 Noise Canceling Headset, the book to follow To become of Michelle Obama, the Jenga and the Instant Pot DUO60.

The rest of the Amazon devices were in great demand. They sold millions of units of Fire Stick TV 4K, Alexa Voice Remote and Fire 7. Users have not forgotten their security products, such as Ring and Blink.

External suppliers also benefited from the rush of customers. Its sales have increased 20% year on year during this season. An important point to keep in mind is that the mobile application continues to gain groundabout 4 million toys and electronics were acquired via mobile devices.

According to the figures of Adobe Analytics, the public spent about $ 7.9 billion during the period, including also the sales of other companies. An impressive amount that has not stopped growing. Amazon has named these dates as Turkey 5, period between Thanksgiving and Cyber ​​Monday. Customers take advantage of offers to make personal purchases and buy gifts for the Christmas season.