Absolute illusion: this evening, the Magi arrive from the hands of an important cellar

One more year, the staff and family of Bodegas Bianchi engage – with the television group CTC, Telesur, the Municipality of San Rafael and companies that collaborate – to give continuity to one of the most anticipated events for children and adults of San Rafael. But this year has a peculiarity. On the occasion of Covid19, the great solidarity event of the Magi for 2021 has been reconfigured in order to avoid crowds and to respect the provisions authorized by the local municipality.

Thus, on January 5, 2021 at 10 p.m., a special one-hour transmission will be carried out via CTC and TELESUR for the local and provincial public, adding the digital platforms of Bodegas Bianchi for the country and the region. .

It will be a special version of the social event that the winery has been organizing for more than 3 decades on the initiative of its employees to join forces in the pursuit of children and the elderly in vulnerable situations, explains Sylvia Bianchi, alma mater of the project. Therefore, it was important to give continuity, as this is one of the most important social responsibility actions Mendoza which enjoys the support of the Municipality of San Rafael and various local businesses that selflessly contribute to making this solidarity initiative a reality.

Thus, the classic parade which crosses the main artery of the city bringing together more than 30,000 people to receive children’s letters will be replaced by strategic spots with giant letter boxes where the little ones can leave their messages for children. Magi. From there, mobile TVs will record the families who come.