An Argentine solution for hair loss

The province of La Rioja is known for its arid climates and grandiose natural landscapes. But few people know that a fundamental element in solving a problem that affects 40% of the world's population is growing. We are talking about the Jarilla, a shrub growing in the wild, especially in northern Argentina, is the main raw material of phytocosmetic products ECOHAIR, a line to reduce hair loss and promote their growth.

The new thing is that they are based on phytomedicinewhich consists of the use of medicinal plants for therapeutic purposes. "Phytomedicine has ancestral origin in different civilizations, but it is currently supplemented by clinical and toxicological tests and in vitro studies allowing medicinal plants to obtain a safe and effective drug," says the doctor. Dr. Jorge Alonso, President of the Latin American Phytomedicine Society.

The application of discipline is not a novelty. In fact, in central countries (like Germany), it has been applied for many years. Today, 80% of the medicines found in this country are natural.

For its design, it can proceed in several ways: "there are tests carried out in hospitals or private institutions and also from the integration of science and technology." With the application of biotechnology, margins of active ingredients are added, giving a positive response to the final product, "adds Alonso.

The line of phytocosmetics ECOHAIR has scientific support to be manufactured under CONICET patents. In addition, the prestigious scientific journal Skin Pharmacology and Physiology has published a document containing the results of its use.

In fact, his growth lotion showed a Efficiency of 84.6% in hair recovery. The rest of the range also includes an anti-hair loss shampoo, an anti-dandruff shampoo, a repairing balm and an eyelash and eyebrow gel.

"Have these stamps certified by prestigious entities such as the CONICET This makes the product easier to win international markets that tend to be very demanding with this type of requirements, "says Alonso.

The laboratory adheres to Nagoya Protocol, a complementary agreement to Convention on Biological Diversity (CBD) whose objective is the fair and equitable sharing of benefits arising from the utilization of genetic resources. This is why he will sign an agreement with the national governments and La Rioja for the responsible operation of the jarilla. This agreement, in addition to providing royalties to the province, contributes to the absence of any blind exploitation of the plant and the regulation of its size and use.

In addition to exports to Peru, Uruguay, England and Pakistan, negotiations are underway to begin exporting to Singapore. The product is available in pharmacies and on the lab website.