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The mobile phone has become a common element in our daily lives. There are those who do not stand out from him, almost like he was an extension of his body; others who can afford to leave him abandoned on a piece of furniture in the house for a while; and others who are still trying to understand how it is with this device that they can send written messages.
Those who, less entertained, communicate, inform and capture moments with mobile phones. Usually we treat them with delicacy, partly because they are fragile, but also, let's say it loudly, because we could not think of what would happen to us if it suddenly stopped working These behaviors , which can sometimes be addictive, are the ones that were evaluated in the #PhoneLifeBalance survey. It follows that half of the participants (over 46,000 Argentines) conscientiously use their smartphone .
Now, 13% of them are considered a phone. sapiens which means that its link with the phone is limited to the bare necessities, wasting a lot of its features. On the contrary, the other 38% is the one who has achieved the perfect balance between his phone and his life.
Of the survey participated a 67.75% of men and 31.27% of women ] and 40% of them belong to the age bracket from 30 to 39 years old. However, 34.6% of participants admit a much stronger connection to their cell phone; while the rest tends to be obsessed.
What kind of user are you?
The survey ranked participants in five categories :
– Level 1 Phone-Sapiens : They are the ones who use their phone for basic problems, such as than the phone call. They even prefer to send written messages. Their presence in social networks is limited and they do not take advantage of all the facilities that the tool provides them.
– Level 2 Phone-Conscious : These are the ones who live with their phone and not with him. They use smarthpone to save time and energy that they could invest in things that really matter to them. They appreciate their personal relationships and have found the perfect balance between the phone and personal life. This is the exemplary state.
– Level 3 Phone-in Love : we start here with the disadvantages of going out of the device. Those who belong in this category use it in their free time simply because it is there, although their personal ways indicate when and where to use it.
– Level 4 Phone-Fantico : we continue the descent to addiction. In this case, the mobile phone is never turned off and is always close. They generally badure that they are multitasking when what they realize is distracted in multiple ways.
– Level 5 Phone-Dependent : we have arrived! Here are the people who never stop using the phone. This is the first and last thing you see in the day, and separating from the device generates stress. This is the most negative reality of all, since the relationship with the cell overshadows personal relationships. Fortunately, only 0.27% of national respondents belong to this category.
What's behind these numbers?
The study of the current situation of the link between the cell phone and people began in February, in conjunction with Harvard University. Dr. Nancy Etcoff, a specialist in mental-brain behavior and the Science of Happiness, determined that 49% of respondents checked their smartphone more than they wanted . Many of these times it happens that they activate it to see the time or the time and suddenly they find themselves doing something else. 64% of participating Argentines also admitted that mobile is their best companion when they go to the bathroom .
For the majority of smartphone users, problematic behaviors consist of responses Unconscious and bad habits that require help to overcome them says Dr. Etcoff.
Small behavioral changes, environmental control and comprehensive attention are useful tools for this purpose. companies in the smartphone industry. The broad social schema that reveals this survey carried out in several countries indicates the need for comprehension and collective action complete.
What is happening in Latin America?
More than 126,000 people participated in the region, 15% of whom spend 24 hours a day with the device at their fingertips. However, 54% will be willing to give up the cell phone for a month, rather than bad .
On the other hand, 65% of participants in Latin America review their notifications before getting up in the morning The funny thing is that the trigger for this anxiety is that whoever is with them does so before: more 74% of participants said that they would check their cell phone as soon as one of their friends did it first .
Where are we going with this?
The initiative is the product of Motorola. Your marketing manager in Argentina, Valeria Fernndez, explained that as the creators of the first mobile phone in history, we think responsible for badyzing the impact of this technology of rapid evolution and its desire to have it without becoming the focus of our lives.
The objective is, first, to have a badysis of the state of the situation to then advance on the different aspects that arise from the diagnosis. The company already has the sponsorship of an app to help users detoxify the device for 60 days.
In this way, it is demonstrated that technology manufacturers begin to view its use as a concern . What has made our lives easier can absorb them.
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