Strong growth in wine exports – 22/02/2019

The Peñaflor group said that last year it had surpbaded its record of bottled wine export, reaching the threshold of 68 million bottles or 51 million liters for a total value of 174 million dollars.

This export number was obtained by processing about 66 million kilograms of grapes. Compared with 2017, the company increased its exports by 7.7% in volume and 13.9% in value.

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With this new record, an export market share of 29.2% was reached. The main exporting wineries in the Peñaflor Group are: Trapiche, Finca Las Moras, El Esteco, Mascota Vineyards and Navarro Correas. The United States, the United Kingdom, Canada, Mexico, Brazil, Denmark, the Netherlands, Switzerland, Sweden and Germany have been the main export markets, concentrating more than 90% of the sales volume.

"We are very proud to have realized a new export record. With tremendous effort, our producer partners, agronomists, wine growers and equipment cellars, as well as marketing and sales, are enabling our wines to reach consumers in more than 100 countries, "said Pablo Ghiorzi, Director of Commerce outside.

He added that 2018 "was a great year for us in the United States, Argentina's largest wine market, we recorded a 17% volume growth in a very difficult environment, where the Argentine category fell 10% by compared to other countries ".

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They highlighted the performances of their Trapiche Reserva Oak Cask wines, Trapiche Broquel, Finca Las Moras and the growth of Navarro Correas winery.

Francisco do Pico, director of institutional relations, said: "the export of bottled wine has arrived rebound since October after several years of stagnation. Argentina lost 15% of the volume between 2010 and 2018, mainly because of the exchange rate and low integration in the world ".

"It is therefore crucial to support as quickly as possible the efforts of more than 400 exporting wineries with the signing of free trade agreements and the state's contribution to the generic promotion of Argentine wine to the world." 39; abroad. " Our New World competitors (Chile, Australia and the United States) receive between $ 3.5 and $ 50 million a year from their governments for market development. With Argentina Wines we have an excellent awareness tool for our wines around the world, but we need more resources. public, "he concluded.

GK