The excesses experienced during the "Super Bowl", the most important sporting event of the North American country

One day they are paid $ 5 million by 30 seconds of television, 1.3 billion chicken wings they are spread with barbecue sauce and tons of lawyers They arrive in the country, this is the final of football, the event and the emblem of pop culture and sport.

This Sunday, more than 100 million televisions to connect to the US with the grand final of the American Football League (NFL), an annual event that goes beyond the sporting stage and becomes a big event that, in a way, paralyzes the country during a Celebrating the most recognizable – and bbad – celebration of American mbad culture.

That's the case of Aaron, who lives in the suburbs of Washington with his partner and holds a meeting with several friends to watch the game.

"We will put the final and we think to order pizzas and chicken wings," says the email that contains the invitation features.

The idea is not entirely original because during this event, Americans consume more than 1.3 billion chicken wings, according to estimates by the National Chicken Council, which has just launched a campaign to ask US President Donald Trump and Congress to declare the day after the national day Super Bowl.

"National day of appreciation of the chicken wing", is the name proposed for commemoration by this badociation whose seat is three blocks from the White House.

As you can see, mention of the sport, the origin of this great event, none. But that's the problem.

"Football? I'm just following the league but it's more than that." The Super Bowl is a party, A big American party! ", said Vanessa before entering a bar that organizes a party for the sports competition, with balloons and discounts on margaritas and beers for the duration of the match.

Beer consumption also increases on this date, with more than 1200 million liters according to several statistics. In fact, in 2016, the delivery of beer had serious problems supplying the city of San Francisco (California), the seat of the final that year, which posed big problems for trucks with their steep slopes.

Atlanta is the host city this year. Statistics estimate that some 150,000 people They arrived in the state capital, Georgia, for the Super Bowl. Among the most prominent visitors, besides the football players, the group excels Maroon 5

The group led by Adam Levine is responsible for entertaining with his performance the rest of the game, the other great moment of this rendezvous and where there have been years played with ostentatious artists like Madonna, Beyoncé, Lady Gaga and Coldplay.

This musical act is the great demand of many spectators to sit in front of the television, as summed up Robbie, a university student who hesitates to attend the evenings that his campus organizes this Sunday for the Super Bowl.

"I do not play against a team that interests me and I'm not a big fan either, but I really like Maroon 5 and you know, is the musical number of the year"commented the young man.

The pause, which for the spectators is anything but a pause, is of such importance that brands are willing to pay millions of euros for a handful of seconds to catch the attention of viewers.

In addition, this year, they set a record, since the hospitality chain, the CBS, bill to $ 5.3 million for 30 seconds of advertising.

A second goes for about $ 175,000 in this market.

But also, like any good party, the Super Bowl splashes the neighbors and leads them in their idle madness.

And not only do the lawyers cross the border, the signal from the Super Bowl will also make it to tune in 15 million Mexican TVs.

So, a whole choreography of impossible numbers and parallel circumstances to see The patriots of New England and The Los Angeles Rams challenge the "big bowl".