The three wise men are coming, version 1969



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51 years ago, in January 1969, two major companies in local history were promoting their offers and proposals before the imminent arrival of the Three Kings.

Curious celebration of the Three Kings, these scholars of the East who followed a star who announced the arrival of Jesus, to whom they gave incense, gold and myrrh in a precarious manger in Bethlehem and which has become a real party for the little ones.

“With the exception of camels, everything the Three Kings carry comes from Borgani,” read the advertisement from one of the better-known toy stores on the corner of Belgrano and San Martín. “Over the years an exceptional assortment that satisfies the innumerable demands of Melchs, Gaspar and Baltasar”, added the advertisement which offered, among so many articles, bicycles (home of the house), tricycles, cars, sulkys , dolls, jeeps, hammocks, slides, carousels, canvas pools, climbs and sleds, “The wonderful world of children is in Borgani,” the promotion said in this newspaper.

The other activity that prevailed with his offers was Martínez Gambino, at O’Higgins 370, which even offered home delivery until midnight on the 5th. “Like all children, kings are supplied at Martínez Gambino because they There you will find the best brands, the most complete assortment, special attention and unbeatable prices.

What toys were the most chosen of 1969 in this craft ?: Baby with wiggly eyes, plastizol dolls with long hair, large-like knitting machine, Duravit unbreakable cars, frog paws, doll seats, tricycles, bicycles, karting baby, wooden slide and even a rotating seesaw. mobile phones? computers? Tablets? The 1960s had other components.

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