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In a Spanish restaurant, they thought that creating this type of menu would bring them commercial success. However, this only served to reap rejection in social networks.
Marketing is the order of the day every time a company wants to reactivate sales and increase profits. Perhaps this is the goal of the Mirasierra hotel restaurant in Segovia, Spain, which has launched a campaign with two children's menus: menu for the children who behave well and another for the disobedient ones.
However, this differentiation in the menu Childish has only caused anger in social networks. It all started when a Twitter user, Sara Gómez, shared the photo of the restaurant's letter on her account. According to the list of dishes, good children can eat croquettes, nuggets and ice cream, while the bad ones must be careful and feed on chard, fish and dishes.
On the social networks, netizens have repudiated the marketing campaign and said that food can not be a reward or a punishment because they are the cause of many eating disorders. "Unfortunately, eating junk food is a price and Swiss chard is a punishment." Obesity is a serious public health problem today. "The food industry is winning," reads one of the messages.
Meanwhile, others have rejected the fact that more nutritious foods such as fish and Swiss chard are a punishment and the sweetest a reward.
Hotel authorities, for their part, defended themselves and stated that the preparation of the menu Childish was just a marketing campaign failed.
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