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LAS VEGAS – A broad coalition of TV and public broadcaster groups announced Monday at the NAB Show that ATSC 3.0 (aka Next Gen TV) would be rolled out to 40 US markets by the end of 2020.
From left to right: FCC Commissioner Brendan Carr, CTA Vice President of Standards and Technology Michael Bergman, Spectrum Co-Chair John Hane and NAB Chair Gordon Smith.
Subject to the final engineering and approvals, authorizations, and FCC license amendments required, participating broadcasters identified the first stations to transition to ATSC 3.0 during this deployment. The main programming currently broadcast on stations that are planning to be upgraded will be hosted by other stations in their respective markets.
The groups of stations involved in the deployment include Fox television stations, NBCUniversal-owned television channels, Univision, Spectrum Co. (including Sinclair) and members of the Pearl TV group, a coalition of broadcasters and manufacturers testing ATSC 3.0. on the Phoenix model market.
The top 40 markets where the first transitional stations have been identified (categorized by population) include:
- Dallas-Ft. Worth, TX
- Houston, TX
- San Francisco-Oakland-San Jose, California
- Phoenix, AZ
- Seattle-Tacoma, WA
- Detroit, MI
- Orlando-Daytona Beach-Melbourne, Florida
- Portland, OR
- Pittsburgh, PA
- Raleigh-Durham, North Carolina
- Baltimore, MD
- Nashville, TN
- Salt Lake City, UT
- San Antonio, TX
- Kansas City, KS-MO
- Columbus, OH
- West Palm Beach-Ft. Pierce, FL
- Las Vegas, NV
- Austin, TX
Work is underway to identify next-generation TV stations in these 40 top ranked markets, based on populations, and details will follow in the coming months:
- New York, NY
- Los Angeles, CA
- Chicago, IL
- Philadelphia, PA
- Washington DC
- Boston, MA
- Atlanta, GA
- Tampa-St.Petersburg-Sarasota, FL
- Minneapolis – St. Paul, MN
- Miami – Ft. Lauderdale, FL
- Denver, CO
- Cleveland-Akron, OH
- Sacramento-Stockton-Modesto, California
- St. Louis, MO
- Charlotte, North Carolina
- Indianapolis, IN
- San Diego, California
- Hartford-New Haven, Connecticut
- Cincinnati, OH
- Milwaukee, WI
- Greenville-Spartanburg, South Carolina – Asheville, North Carolina
Additional television markets where stations have been identified for the Next-Gen television service (categorized by population) include:
- Norfolk-Portsmouth-Newport News, VA
- Oklahoma City, OK
- Albuquerque – Santa Fe, NM
- Grand Rapids – Kalamazoo, MI
- Memphis, TN
- Buffalo, NY
- Providence – New Bedford, RI
- Little Rock – Pine Bluff, AR
- Mobile, AL – Pensacola, FL
- Albany-Schenectady – Troy, NY
- Flint-Saginaw – Bay City, MI
- Omaha, NE
- Charleston – Huntington, WV
- Springfield, MO
- Rochester, NY
- Syracuse, NY
- Chattanooga, TN
- Charleston, SC
- Burlington, Vermont – Plattsburgh, NY
- Davenport, IA – Moline, IL
- Santa Barbara – Santa Maria – San Luis Obispo, California
"US broadcasters are on the verge of revolutionizing television," said Gordon Smith, president of NAB. "The many companies that have invested in television broadcasting are committed to providing better television service to both our viewers and advertisers.
Michael Bergman, vice president of technology and standards for the Consumer Technology Association, also announced that ATSC 3.0 compatible devices and devices are expected to hit the market by 2020.
FCC Commissioner Brendan Carr recommended that broadcasters use ATSC 3.0 to innovate and better compete with telecommunications companies.
"It is important that licensed FCC broadcasters begin to experiment with ATSC 3.0, giving you the freedom to innovate – a freedom that your competitors and many other players in the information technology sector have benefited from. already, "he said. "And when I think about the ways in which broadcasters can use this freedom to innovate, one use case is particularly for me: ATSC 3.0 as a new competitive broadband channel."
For a complete source of Technology Technology's ATSC 3.0 coverage, check out our Silo ATSC3.
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