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The latest Apple smartphone should also sell better than the iPhone 8 and 8 Plus in the coming weeks. In the fourth quarter of 2018, badyst Ming-Chi Kuo alone predicts up to 38 million units. Meanwhile, Apple's Phil Schiller defends the low screen resolution of the iPhone XR.
The iPhone XR is apparently better sold in the first three days than the iPhone 8 and 8 Plus in the last year. This was determined by badyst Ming-Chi Kuo, as reported by MacRumors. It therefore badumes that the iPhone XR in the coming months more AppleCustomers are tempted to switch to the iPhone 8 and 8 Plus, so demand for the iPhone XR should remain stable.
However, the iPhone XR should have attracted fewer customers than the iPhone XS and XS Max to start the presale last Friday, as well as the delivery times listed on the Apple website in the case of the iPhone XR do not prejudge the actual demand. Kuo estimates that the share of buyers buying from mobile service providers and not directly from Apple is more important in the iPhone XR than in the iPhone XS and XS Max.
"We are not surprised that the initial delivery times for the XR are shorter than those for the XS series, which targets different target groups for the XS and XR," MacRumors said in its report to investors. The XS series is for Apple fans, who have moved more quickly from pre-sale to new models. The iPhone XR attracts buyers who generally prefer the Apple brand and its iOS but do not need replacement for their current smartphone.
According to MacRumors, Kuo is against the opinion of other badysts, who have drawn from the low availability of the iPhone XR a low demand. Not only was he sticking to his own prediction last week that the iPhone XR would sell better than the iPhone 8 and 8 Plus. He also increased his estimate for sales figures. Apple is now expected to sell in the fourth quarter of 2018 from 36 to 38 million iPhone XR. Previously, Kuo had grown from 33 to 35 million units.
In an interview with Engadget, however, Apple's chief marketing officer Phil Schiller responded to criticism of the low resolution of the iPhone XR display. At a price of at least 849 euros in this country, buyers enjoy a resolution of 1792 by 828 pixels, which corresponds to a pixel density of 326 dpi – and under a Full HD resolution androidThe world is often already in the price range between 200 and 300 euros to have.
"If you can not see the pixels, the numbers will eventually stop, they're pretty arbitrary," said Schiller. Nevertheless, buyers of the iPhone XR could claim to have also "the best iPhone". Apple has deliberately contemplated how, considering the iPhone XS and XS Max, it could create a product intended for a wider audience, the best that is still affordable. That's why Apple does not think about categories. "We believe that technology and the iPhone X experience are truly extraordinary – we want it to reach as many people as possible – so it's still the best smartphone."
Apple has been accepting pre-orders for the iPhone XR since last Friday. Sales really start on October 26th. Compared to the XS series, more expensive, customers have to compromise, especially in terms of screen and camera. For this, Apple offers the iPhone XR the best autonomy of the generation of this year's iPhone.
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