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Cologne / Antwerp –
Facebook has removed the works of the Belgian Baroque painter Peter Paul Rubens for bare bads and poses. "Their cultural censorship makes our lives difficult," write 15 museums in an open letter to Facebook boss Mark Zuckerberg. Peter Paul Rubens had cleverly removed works of art on Facebook that announced Baroque exhibitions in Flanders.
Art lovers around the world use Facebook, which is why museums like to show the works of Flemish painters on the platform. The art connects like social media, so the signers of the letter. "If Peter Paul Rubens had been on Facebook at the time, his page would certainly have had a particularly large number of subscribers."
Restricted image marketing
Many distant images come from an advertising campaign for the Baroque 2018 year exhibitions. Visitflanders, Peter De Wilde, sees the commercialization of Flemish artists "extremely" limited. "Our art is considered indecent and even badgraphic," he said. According to De Wilde, it is not so difficult to distinguish cultural heritage from pure nudity.
Museums invite Zuckerberg to a "fresh Belgian beer" to find a solution together. The letter is signed by De Wilde, the director of Rubens House, Ben Van Beneden, and the director of the Royal Museum of Fine Arts of Antwerp, Manfred Sellink
The Association of Tourists of Flanders uses the story for a publicity stunt. In a video, they show social media policemen who want to protect visitors to Rubens House from the sight of bare skin on the paintings. At the end, the message is: "Visit Flanders, the first destination in the world to admire the Flemish masters in all their splendor."
(kna, jse)
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