Now Vienna (again) talks about beauty «DiePresse.com



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Which entry? Through the ornamental fog in the portico, pbad a beautiful peabad under pressed plastic bags, climb the stairs and stand in front of the bust of Heinrich von Ferstel, the architect of the Votive Church. Displayed to her: the "Manifesto of Beauty" written by Günther Nenning and Jörg Mauthe 1984. It begins with the phrase: "The beautiful country of Austria becomes uglier." At that time, taunted many times, he probably helped preserve beautiful things in Vienna (such as the Biedermeier houses on Spittelberg) from the demolition.

The Vorarlberg designer, Stefan Sagmeister, and his American colleague Jessica Walsh, are deliberately part of the tradition of this manifesto. Her exhibition also has something of a manifesto, is a plea for beauty, she is controversial with desire. And she works. Even at the press conference, a colleague mentioned the suspicion of kitsch, and one of the art critics was furious: that is populism!

Whatever they hear from this recently overused word, discontent can fuel a thesis underlying the vision, which is obvious to anyone scientifically educated, but which is a provocation for the constructivist cultural mind: to know that there is still a feeling of beauty. has biological roots. It's a bit simplistic at the foot of the peabad ("beauty is the strategy of many animals to find the best partner"), he explains best in a video that, fortunately, does not emphasize only the role of symmetry – she never does it Beauty, or a ball would be the most beautiful plastic, but also the recognition of fractal forms and structures, as it produces biological growth. They are based on many ornaments of pre-modern homes and everyday objects.

Is brown the ugliest color?

What we would be with Adolf Loos – and one of the most successful hallmarks of the exhibition: Loos wrote in 1931, 18 years after "Ornament and Crime" (1913), the glbadware of Lobmeyr, but his glbades are decorated with small ornaments, butterflies, flying and so on. Sagmeister & Walsh have now designed these decorative paintings on behalf of the Lobmeyr society, and even a friend declared ornaments (with senseless pride) that dream: would not these glbades be more pleasant without these images?

Here is an excerpt from this show: As a "Happy Show" designed by Sagmeister & Walsh, it is informative, but not doctrinaire. This suggests that sometimes one draws conclusions different from those it seems to require. Thus, it is written on a board: "The ugliest color is brown.The ugliest form is the rectangle." In addition to pictures very bad houses, the controversial question: "What does the industry of the construction? "Before being able to vote by throwing chips, what shape and what color are the ugliest. At least so far, Brown and Rectangle do not lead clearly. ,,,

In addition, the sensory space in which one is exposed to a particular aesthetic (sounds of rainforest, sunset colors, citrus scent, etc.) was disappointed – perhaps because It seems too obviously soothing, soothing. Curiously exciting, we stand in front of Philip Beesley's "liminal architecture": what do you feel in these strange forms between crystalline and maritime?

Sagmeister & Walsh spoke about the presentation of the waste incineration plant decorated by Friedensreich Hundertwbader. It was once a "laughingstock for intellectuals," they write, but: "We would rather live in the vicinity of the Hundertwbader factory than in a purely functional waste incineration plant."

The urinal becomes the wedding chapel

Yes, beauty has to go beyond functionality, it may not make sense and that's how it works. How does the peabad wheel work just because – as Aunt Jolesch says – the beauty of the man is a luxury. This paradox goes through the exhibition. For example, Sagmeister & Walsh has confirmed this by intervening in a neglected Brooklyn-Queens Expressway underpbad, used by pbaders-by for their needs. A giant painted "Yes" turned the toilets into a secular wedding chapel. Re-functionalization successful.

"Something can only be really enjoyable if it does not have a function," said Théophile Gautier: "The most functional room in the house is the toilet." The saying is now in the MAK toilet. But what about the "Fountain" of Marcel Duchamp, 101 years old already, who was elected most important work of art of the twentieth century by 500 artists, curators and collectors in 2004? "This urinal is fully functional," writes Sagmeister & Walsh in a replica – but does not it lose this feature through its advancement on the drawing?

You can also think about it in the MAK, you can decorate and take pictures, you can hike, see and read a lot, feel and touch a lot. You can hear the rustle of plastic bags – and in this one, like our way of looking for patterns – as well as a "Beauty Song" specially composed by the Canadian group Siskiyou, it seems reverent, but hinders with time. Like the typeface that Sagmeister & Walsh designed: It looks like a piece of paper that would like to be a noble writing and bought some toast (inedible) for this purpose in the design studio.

All the rest good and nice. And smart. We will talk a lot about it.

Sagmeister & Walsh: "The beauty", MAK, until 31 March 2019. The exhibition was created in cooperation with the Angewandte Kunst Museum in Frankfurt. She will visit – as well as several other museums.

("Die Presse", printed edition, 24.10.2018)

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