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At a certain age, some parts of one's past are repressed, but they still remain true. Who has never bought anything at Ike, badembled and then noticed because a crucial screw is missing, the new mattress is not as comfortable as the adopted test bench, the garden table wobbles as the neighbor after one of his tours. The return of Ikea products is now extremely difficult, for now only in Germany. But Ikea is known for implementing its strategies around the world.
Up to now, there was a right of return to Ikea, regardless of the status of the products and without giving any reason. Now, the Swedish furniture dealer has tightened his right of return to Germany on 1 September 2018. Customers can not return goods against the refund of the purchase price, if they are new and unused. As Dennis Balslev, CEO of Ikea Germany, told the media in his country, "restricting the right of return to unused products should also guarantee that customers do not have furniture and furnishings after a short period of use, but appreciate the value of the product.Use of the necessary resources.'In addition, apparently also abuse should be avoided.'We hear about houses, year after year, just before the end of the period of time. Exchange, the same people always show up and claim their money, "says Balslev." It seems that the owners are refreshing their flats this way. "
With the new terms back, Ikea Germany s'. adapts to the standard of the company, which should be of global validity.Ecologists have criticized this generous line several times because it establishes a "mentality of the past." top "wasting resources.
Despite the global standards of the company, while Switzerland should remain as old as Ikea Switzerland at the request of the barfi. ch confirms: "The right of return to Switzerland remains unchanged for 365 days". How long will this answer be left open?
In the near future, Basel customers may be able to save themselves completely in Pratteln. Because Ikea invests heavily … of course in the internet business. Currently, Ikea still generates only about 6% of its sales in e-commerce in Germany. In the medium term, however, this share should increase from 25 to 30%. And this is not only the case in Germany, but also here, as confirmed by Ikea Switzerland. "The promotion of online business also applies to Switzerland". And further: "In Switzerland, a local pilot project will soon be launched, in which a 48-hour delivery will be tested online." In Germany, Swedes want to be even faster. Pilot projects are underway, which target delivery no later than the first day after order entry.
In order to promote online commerce, Ikea is currently working on optimizing its own homepage, especially for the Smartphone. Currently, for example, performs a test phase on augmented reality. With the program, users can scan their homes and virtually insert Ikea furniture into their surroundings to see how they work in their own home. As the zusammengeschusterte, the virtual image and then from the sofas, beds and shelves can be ordered. But can bademble the goods once delivered then neither the laptop nor the phone. However, the famous missing Ikea screw could be produced in the private 3d printer at home in the not too distant future – if Sweden suddenly came to the idea in the online market, asks barfi.ch " who invented it?
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