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Ringier Axel Springer Switzerland acquires all the shares of Cash Zweiplus AG. Until now, Cash Zweiplus was a joint venture of Ringier and the Zweiplus bank. Ralph Büchi, CEO of Ringier Axel Springer Switzerland and Head of Publication at Ringier, is very pleased with the acquisition: "With Cash.ch, we have acquired a strong brand which is our economic title HandelsZeitung and balance sheet complemented optimally in the digital domain ". Cash.ch, together with the other professional publications of the publishing house, constitutes the digital sales network. As such, Admeira already markets it with the Finanzen.ch financial platform.
The banking services of the brand "Cash-banking by Bank Zweiplus" and the economic and financial information remain guaranteed for the customers and will be extended in the future. Former customers of Zweiplus Bank take care of bank customers and have unlimited access to real-time rates and fixed-rate trading options on Cash.ch. Zweiplus also benefits from the greater customer reach offered by the aggregated digital business network. "We continue to offer bank customers the unique link between information and digital banking," said Markus Aisslinger, CEO of Bank Zweiplus.
The Cash.ch team moves to Altstetten
Cash.ch is integrated into the professional media of Ringier Axel Springer Switzerland under the direction of Nina Ranke. Urban Scherrer, CEO of Cash Zweiplus for many years, is leaving the company at his own request with the buyout and will accompany the transition phase in an advisory capacity. His deputy, Marcel Gamper, and his team will continue to serve bank clients at Bank Zweiplus. Editorial Cash.ch is managed by the same team as before. The ten-member team of Cash.ch moves to the premises of Ringier Axel Springer Switzerland in the Media Park in Zurich-Altstetten.
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