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Musical.ly is part of the story, now TikTok is stirring up young people. screen capture: tiktok.com
TikTok – the teen app that teaches fear to Facebook and its society
Musical.ly's successor, TikTok, challenges the best American dogs around the world. And recently pbaded the downloads.
Daniel Schurter / watson.ch
What is TikTok?
TikTok (also written Tiktok or Tik Tok) is a smartphone application that is making a splash with short videos, especially among young users around the world. Users can publish clips with animations and catchy pop songs.
TikTok is "Mobile Only". The application is free for Android smartphones and for the iPhone.
The feature reminiscent Vine video application, Twitter 2012 bought and set up four years later.
Funding is provided through sales via the application ("coins") and personalized advertisements, or by selling user data regarding advertising to third parties.
Do not mix up: From American pop singer Kesha 2009, there was a song called "Tik Tok".
Who uses TikTok?
Mainly teenagers and children who have already used Musical.ly or have an account.
The official minimum age is 13 years old. Depending on the conditions of use, young users are threatened with blockage.
Who does TikTok belong to?
TikTok is part of the Chinese Internet group Bytedance. This company, which is hardly known in this country, was recently named the world's top-rated start-up in the US media.
In 2017, Bytedance made the headlines by buying Musical.ly for a billion dollars. In August 2018, the reading application was merged with TikTok and the brand name was killed.
For reasons wrote "The world":
"With the new name, Bytedance is trying to separate in time from the musical image of the dance application Musical.ly.The sister application TikTok is wider. Minitutorials and memes."
Source: world.de
What is the popularity of TikTok?
TikTok has been making headlines in recent days with strong growth in the number of users. By September, the app would have been installed in the US more often on a smartphone than on Instagram, Facebook, Snapchat or YouTube, as reported Tech Crunch.
The monthly active users of the app have increased over the last three months, from 100 million to more than 130 million, writes the company's statistics on applications, Apptopia.
There is still a long way to go before TikTok becomes dangerous for the biggest dogs in Silicon Valley. but:
Facebook will he swallow TikTok?
For the moment, it does not seem that Mark Zuckerberg does what he likes most in his rivals applications that minimize his influence: buy them. On the other hand, the founder of Facebook seems to follow the same strategy as Snapchat: what you can not take, you must fight with your own weapons, namely: imitate to death. And so Facebook is already feverishly working on a TikTok Musical.ly clone with the Lbado app. You have a challenger on YouTube with you Watch Facebook yes already at the beginning.
What parents should know about TikTok
At first and second glance, TikTok has less problematic content than YouTube. No videos with conspiracy theories of conspiracy, no messages of hate right, neo-Nazi, etc.
In its international guidelines, TikTok prohibits all imaginable illegal activities by users, be it badgraphic downloads or cyberbullying. However, guardians should review the settings of the application and, in particular, the section "Privacy and security". There, contact with strangers can be excluded.
The video application may have been running for some time (and you have not noticed) on your smartphone – or on a mobile device that your kids are using. At least that is what the author did. Reason The reason is the automatic update of the application: the application Musical.ly was replaced after the acquisition of the developer schwuppdiwupp by the application TikTok.
What about privacy?
Not very well. The non-profit badociation "Internet Security" has compiled the following points for Musica.ly/TikTok:
- "The app can automatically play your videos on other networks and use them for advertising purposes without you asking in advance."
- "It automatically detects your current location."
- "The app reads information such as your IMEI number, your SIM card number and your phone number."
- "Besides, she has the right to access your SMS and your phone contacts, and she does not know what she's actually doing."
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