Average cost of dinner at the lowest price since 2010



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Despite the Covid-19 pandemic that has caused shortages on grocery store shelves and disrupted retail supply chains, the average cost of a Thanksgiving dinner is down 4% this year.

The price of a Thanksgiving meal for 10 people costs an average of $ 46.90 this year, down about $ 2 from the 2019 price of $ 48.91, calculated by the American Farm Bureau Federation. The Farm Bureau’s survey, now in its 35th year, is based on more than 230 cost surveys conducted by buyers in all 50 states. After adjusting for inflation, the Bureau finds that the price of a Thanksgiving dinner is around $ 18.

The office meal includes all the side dishes: turkey, stuffing, sweet potatoes, butter rolls, peas, cranberry sauce and a vegetable platter, as well as a pumpkin pie with whipped cream and coffee for dessert.

American Federation of Agricultural Bureau

“The average cost of this year’s Thanksgiving dinner is the lowest since 2010,” John Newton, the Farm Bureau’s chief economist, said in a statement. He attributes the lower price, in part, to the fact that retailers rate turkeys as “loss leaders” to entice consumers to buy. A loss leader is a sales tactic whereby a store can sell a product for less or less to encourage consumers to visit the store and once there, buy more than one. article.

The average cost of a turkey is down 7% from a year ago to $ 1.21 per pound. That’s about $ 19 for a 16-pound turkey. When CNBC Make It compared turkey prices at 17 major grocery chains, BJ’s and Kroger were offering free turkeys with qualified purchases. If you can’t get a turkey for free, CNBC Make It found that, among the stores analyzed, some Food Lion stores offer the lowest price on turkeys at $ 0.29 a pound.

Beyond turkey, the average cost of whipped cream and sweet potatoes has also fallen this year. Buns, cubed bread for the stuffing, and pumpkin pie mix have all seen small price increases this year, according to the Farm Bureau.

While it’s hard to predict whether shoppers will begin to resort to panic buying again, Newton says turkeys and other Thanksgiving staples are “in abundance in grocery stores in most parts of the country.”

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