[ad_1]
A Detroit brewery had created a beer, the Same Old Lager, which seemed to mock the Detroit Lions. Shortly after its debut, this beer no longer exists.
The Detroit Free Press reported Monday that Eastern Market Brewing Company stopped making and selling the beer after Hall of Fame running back Barry Sanders – whose image, in 8-bit form, was used on the can – had threatened his legal team to stop the production of the beer.
The can of 4.5% alcohol beer contained a football field in what appeared to be Sanders’ likeness, with the beer lettering on the package in the same Honolulu blue and silver dye that the Lions use.
Sanders apologized “to all the fans who have been duped” into thinking he was involved in beer – insisting he had no affiliation with the company.
Some of you may have seen this in the @freep today – I have no affiliation with this company and they are using my image without any permission. My legal team is working on the process to stop this as soon as possible. My apologies to all the fans who were duped. pic.twitter.com/STCnX2fuGS
– Barry Sanders (@BarrySanders) November 23, 2020
The brewery posted a Facebook post about lager which has since disappeared from the brewery page. There is also no mention of the beer on the Eastern Market Brewing website. The Free Press reported the beer description as: “This classic American lager is exactly what you’d expect. Light, crisp and always leaves you wanting more. Just keep telling yourself ‘next beer, will be. beer.'”
A message left with Dayne Bartscht, managing partner of Eastern Market Brewing, was not immediately returned. The person who answered the phone at the number listed for Eastern Market Brewing said the brewery had no comment and declined to give their full name.
Same Old Lager is a play on a familiar chorus around Detroit about the “Same Old Lions,” after the team had yet another setback. Detroit hasn’t won a playoff game since the 1991 season, and hasn’t won a division title since the 1993 season.
[ad_2]
Source link