Netflix installs its first European production studio in Spain

(Belga) The online video service Netflix announced Tuesday the creation in Madrid of its first production studio in Europe, driven by the worldwide success of the Spanish series "La Casa de Papel".

This new The production site will move into the brand new "ciudad de la tele" (television city), located in Tres Cantos, in the northern suburbs of Madrid, according to a statement released Tuesday. The 22,000-square-meter site, owned by the Spanish audiovisual group Grupo Secuoya, which has reached an agreement with Netflix, is expected to be completed by the end of 2018. It will house productions run by Netflix, as well as others developed by third parties for the platform. online video. This is the consecration of Spain as a creative hub for Netflix, which has had its greatest success in Spanish with the series "La Casa de Papel". Originally broadcast on the Spanish channel Antena 3, this series on the robbery of the Mint in Madrid was bought by Netflix, which will produce the third season alone. "Casa de Papel" was, some days in the spring, the most watched online series in the United States. In mid-July, Netflix has announced an exclusive agreement with the Spanish creator of the series, Alex Pina. On Tuesday, the online video platform, which today has 130 million subscribers worldwide, announced the launch, in the autumn, of "Elite", a new series in Spanish with, playing , three of the main actors of "La Casa", Maria Pedraza, Miguel Herran and Jaime Lorente. The plot takes place in the school presented as the most posh of Spain, Las Encinas, where will be a drama. Netflix's decision to create this studio is tied to Spain's "innovative creative tradition", said Vice President of International Programs Erik Barmack, quoted in the statement. It also testifies, according to him, of "the attachment (of Netflix) to the creation of original contents across Europe". Twenty Netflix programs are to be produced in Spain in 2018. (Belga)