One of the most beautiful Apple Store has just opened in Milan

The apple brand has just opened its 17th store in Italy, in Piazza del Liberty in Milan. The building has benefited from an impressive attention to detail and displays a style necessarily minimalist .

Apple did not do things by half for its new Store: located next to the pedestrian street Vittorio Emanuele II , one of the busiest in the city, the building welcomes visitors with a staircase descending between two walls of glbad that are home to waterfalls. Seen from the outside, the result is simply beautiful, a mix between ultra modern style and extreme minimalism, as if to echo the brand's products.

In order not to distort the place and to blend with the style of the city, a lot of granite Beola Grigia was used during construction. The sales area is located in the basement and welcomes no less than 230 employees from around the world. In order to properly inaugurate the building, the Apple Store Piazza Liberty will host 21 local artists throughout the month of September. The Cupertino company also hopes to attract a lot of people to its Today At Apple program, one-hour lecture-hours on a variety of topics, from photography to design to music creation.

Today At Conferences Apple are however not an exclusive Italian and are held in the Apple Store worldwide. As for the Apple Store Piazza Liberty, it is now open to the general public.