Barclays Botswana starts the brand change || The Southern Times



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Bakang Mhaladi
Gaborone
– Barclays Botswana, like the rest of the African operations, began a process of renaming Absa. Only Barclays Kenya, out of the 12 African operations, took more time to implement the process.
Barclays announced this year that he was selling his 22% stake in his African activities.
The renaming process in Absa Botswana's interim general manager, Mumba Kalifungwa, said last week that the change had begun, although it is expected that it should last two years [19459009"BarclaysBankofBotswanawillberebrandedatalaterstagesubjecttoregulatoryandotherapprovalsinthecountryandwewillcontinuetotradeandoperateundertheBarclaysbrandintheBarclaysbrandinBotswanaeventhoughournameisfamilyhaschangedtoAbsaGroupLimited"hesaidThebankannouncedwithastatementthatthetransformationhadbegunaftertheinstitutionofficiallychangeditsnametoAbsaduringaceremonyheldinJohannesburgSouthAfricalastweek
Barclays ATMs, forms, branches, stationery, platforms and other badets updated with the new design of the Absa brand.
"Our parent company changed its name from Barclays Africa Group Limited to Absa Group Limited.Now, it's the next step in the brand change journey across 12 African markets, subject to regulatory and other approvals. , "the bank said.
Barclays Bank has subsidiaries in Botswana, Ghana, Kenya, Mauritania, Mozambique, Seychelles, Tanzania, Uganda and Zambia.
Kenya has stated that it will need more time to reposition itself before the June 2020 deadline.

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