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RIO – Norwegian Norwegian, the third largest low-cost airline in Europe, has filed an application for authorization to operate in Brazil at the National Agency of Civil Aviation (ANAC) Friday morning. This is the first official application of a foreign low cost in the country.
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The route # 39 has not been defined yet, but it is planned to make flights connecting Brazilian cities to Europe, perhaps London. The agency is now evaluating the request, which takes on average 120 days. From there, she can start selling tickets. The order is for scheduled flights, but since the Norwegian already has non-scheduled flights, he can advance the operations he understands is commercially strategic, according to Anac.
The price of a return ticket from Norway between Buenos Aires Aires and London for August is $ 800 (about $ 3,000). Recently, the company has created a subsidiary in Argentina, since the neighboring country already has foreign capital released in the aviation sector, which has not yet arrived in Brazil.
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In addition to Norwegian, Avian Argentina (from the Avianca group) is also in the process of authorization for operate in Brazil at Anac. The company also has a registry to operate non-scheduled flights and intends to make the route Buenos Aires – São Paulo from September this year.
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Norwegian bets on long-haul routes, a new business model for low-cost airlines . Until recently, low-cost companies were making short or medium-distance routes, where fuel and crew costs were lower, and where they charged for practically everything except travel, reservation of seats and the phone.
In recent years, the fall in the price of oil and the technological advance that has allowed the development of generations of aircraft more efficient with the economy 20% to 25% of fuel consumption , have allowed these companies to take risks on long-haul flights.
According to industry sources, it is possible that in the long run, Norwegian operates in airports that do not. are among the best in the country. In early May, the airline Joon, sub-subsidiary of Air France, began operations between Fortaleza and Paris, with three flights to Brazil, besides Europe, North and Central America, Africa and in Asia.
frequencies. The company is not qualified for low cost, but it has a lower operating cost than traditional systems. Anac and his Argentinean counterpart have also negotiated the arrival of other low cost companies in Brazil, such as Brazil, Brazil, Brazil and Brazil. Flybondi
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