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Netflix moved to make a very different second semester in 2018: we saw that the platform now has the smart download feature to download the advanced episodes of the series you just created, as well as customer reviews closed on your site
At the level of the plans, we saw that tests were conducted with the intention of the company to launch a new package, which would not represent a lot of innovation and would only remove resources from the current ones.
This is because the test began to be performed in Brazil, but here the number of Standard and Premium Plans screens is not reduced. Netflix shows new customers on the Brazilian soil two options for the Ultra plan, which brings little benefit compared to the Premium offer.
. In the first, users see as the only differential audio with higher quality (probably DTS). Prices also vary: for the two options that have been detected on the platform can appear both the value of $ 45.90 and the $ 53.90.
What Netflix is doing is calling an A / B test, ie it is badyzing the behavior of new subscribers to see at what price and what characteristics the new Ultra plan has more weight.
of course, when the company will officially implement the novelty and what will be the final value, but it is already a relief to find that, unlike the tests promoted externally, it does not seem that the Standard and Premium plans will lose simultaneous screens. What do you think of novelty? Would it cost more to have HDR images on compatible smart TVs? Tell us in the comments!
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