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leader in the sale of cigarettes in Bulgaria – British American Tobacco, which holds a share of about 40% after the purchase of Bulgartabac brands, will launch smoke-free products in the fall. This is clear from the Ministry of the Economy's register, which shows that BAT has filed three smoke-free products with the Dunhill brand. The registration process that has already pbaded the first participants in the smoke-free market – Philip Morris, lasts up to six months
What is the procedure
Manufacturers inform the ministry of the Saving any new tobacco product that they want to market, six months in advance. The document contains the merchant's unified identification number (UIC) or a separate number for foreign companies. The notification must include a detailed description of the new tobacco product, instructions for use, information on the composition of the emissions, the search for new products available, market studies available on the different groups of users. , including young people and smokers. In addition, tobacco companies must provide an badysis of the risks and benefits of the new tobacco product, the expected consequences of starting and stopping smoking, as well as consumer perceptions
Disclosure and claims are within 14 days of the filing date. If the information is not complete, the department requires the company to provide additional information within 14 days. The Ministry of Economy then asks the Ministry of Health and the Tobacco Institute to confirm that the new device meets the requirements of the law. Institutions must be ready within two months of receipt of the application
When will it arrive on the market
WAT Bulgaria does not comment on its exact forecasts when it should be ready for 39, registration, at what prices and where to distribute their products. However, as the submitted documents show, if there is no delay, the registration and receipt of the excise labels will have to be completed within two to three months. .
Unlike other European countries where smokeless items are offered with their Kent brand of the middle price segment, in Bulgaria the choice is on the taste of their "high" Dunhill brand and will probably be close to BGN 6. The device that IQOS competes to call glo
"Our strategy is based on this we offer the entire range of smokers a product line with a focus on products Reduced potential risk – compared to cigarettes We want to offer smokers a range of products – where consumer demand and is commercially consistent – in as many markets as possible, and Bulgaria is no exception, in a highly competitive market "
The Company commented on the debate over the increase of excise duty on smokeless products that it strongly supports the prudent regulation of the pro risk potentially reduced risks such as cigarettes electronic products and heated tobacco products. "It means recognizing the fact that there is no combustion in their use that sets them apart from cigarettes, and that they're potentially less risky." We believe that the use of overly restrictive regulations on these products such as bans or excise duties of those for conventional cigarettes may be counterproductive because they will suppress growth and prevent it from happening. innovation, prevent adult smokers from having access to it and prevent them from being aware of their specific qualities. "
the third Japan Tobacco International, a vicious company that produces smoke, is still not interested in marketing its Ploom product because it has not filed any documents. Currently, the product is only available in four countries – Japan, Switzerland, Canada and the United States.
The first, a new type of stick, up to now prices
The first to enter the smokeless market
It is not yet clear if and how much the price of the smoke-free products of society will increase after the parliament voted in second reading in raising the excise duty on a box of 93 stotinki to 1.43 leva as of October 1.
As for other cigarettes, manufacturers keep in stock In addition, the new products have quality control additional, where each batch produced is delayed by about a month in the # 39; factory where it was produced
Philip Morris Bulgaria commented to Capital that they are not yet ready for the new excise duty. So, it is still in the sphere of badumptions if the company will reduce its margin and leave the price of a box of BGN 5.50 or it will increase the price to 6-6.50 BGN [19659020]No comments.
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