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Once Lidl has announced that it will reduce its used plastics by 2025 by 2025, the company is starting to take concrete steps to achieve this goal. The first step in the chain is to stop selling plastic products such as straws, cups, dishes and disposable utensils, as well as plastic ear muffs, available in the 89 stores at the end of 2019 the country. Plastic products will be replaced by alternative products made from recyclable materials that the company is currently developing with its partners and suppliers
"We have a clear approach in our strategy to reduce the use of Lidl plastic, namely – to avoid the use of, reduce it and recycle it. With the stop of the use of disposable plastic products, we contribute to the improvement of the equilibrium of the environment, "commented Milena Dragiyska, managing director of Lidl Bulgaria.
Lidl plans to sell the purchased quantities of disposable plastic products and gradually switch to selling products from alternative materials.
Lidl Bulgaria pledges to reduce by 20% by 2025 the plastic used for all its own brand products. The strategy to achieve this goal is to make the most of the products of the company, but already made from recyclable raw materials. the focus is on a program that closes the production cycle – a wider demand for recyclable materials, the introduction of renewable resources and reuse systems. This will prevent the use and disposal of a large amount of plastic that can not be recycled
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